slow folk presents
Niching without fear
Are you a multipassionate creative or entrepreneur? Does the idea of niching make you break out in hives and feel totally claustrophobic? Are you afraid that if you niche, you won't be able to be your full, authentic self in your business?
IF SO, THIS IS FOR YOU.
You're a mutlipassionate creative. An entrepreneur. You know all the experts say you have to niche, but it feels limiting and constrictive to your nature.
You're struggling to focus. You have so many ideas, so many irons in the fire that you feel like you're spinning your wheels and not getting anywhere, despite being exhausted.
You want to show up in your business wholeheartedly yourself. You want to make an impact, serve from a place of authenticity and allow yourself to be seen for who you are.
It's time to stop spinning your wheels + make an impact in the world. You can focus without sacrificing who you are. Let's go.
Ready to attract your dream clients with ease and authenticity?
Find Your
People
The world needs your gifts - but your people will never find you if you can't focus.
Niching Without Fear will help you find your people with ease AND authenticity.
You don't have to sacrifice who you are or cram yourself in a box in order to build a thriving business.
Find clarity and a sense of direction, find joy in your marketing (yes, really!) and stop spinning your wheels for once and for all.
Are you ready to build a business aligned with your deepest values, full of customers who support you for who you are?
niching as a multipassionate
As a fellow multi-passionate business owner, I get it.
The thought of fitting all of who you are into a single niche or target audience can feel so freaking exhausting and like it might crush all your creativity.
I'm a farmer, a writer, a shop owner, a painter.
But here's the thing. You are not your business. Your business cannot possibly hold all your glorious nuance, complexity and passion.
The story we're told about needing a personal brand and selling every single part of our precious selves - that's toxic capitalism at work. You are a human being, not a brand, and you're not for sale.
But those things you want to put out into the world? If you want your people to find them . . . You need to niche. In doing so you'll find clarity, direction and peace.
You can still show up as your whole, authentic self in your business, but she doesn't have to be for sale. Afterall, she's priceless.
your dream clients are waiting for you
ready to build a business that honours who you are?
Are you ready to finally slow the heck down, stop spinning your wheels and finally find clarity in your business?
Want to do so without sacrificing the truth of who you are?
Let's dive in.
$97
All Prices in CAD
in niching without fear you'll learn to :
find clarity
Stop spinning your wheels. Gain a sense of direction and clarity of vision instead of burning yourself out running in a million different directions.
find your people
One of the greatest joys of running my own business is the community of amazing humans I'm humbled to serve - who love and know me for my WHOLE self.
Let's find yours.
make marketing joyful
When you have clarity of vision and a community of amazing humans, marketing because a joy. Take selling from a chore to the best part of your work week with ease.
I've been absolutely terrified every moment of my life, and I never let it keep me from doing a single thing I wanted to do.
Georgia O'Keeffe, painter
What's inside Niching Without Fear?
Intro to Niching
Properly Identify the Problem
Benefits of Niching
Resistance
Goals
How to Niche + Price
Example Exercise
FAQ
WHAT FORMAT IS THE INSTRUCTION PROVIDED IN?
Niching Without Fear is primarily in the form of audio-lessons. I'm not interested in forcing you to sit through a bunch of slides or videos. For the time being, we're using Substack to host both the content and community.
HOW LONG DO I HAVE ACCESS?
I've been teaching online for quite a few years now, both in asynchronous courses and live workshops, in person and online. What I've learned is that unlimited time to complete + no direct accountability means = low completion and less chance of positive change in your life.
For that reason, we limit access to the course materials for 90 days. More than long enough to complete the course, but short enough to encourage you to honour your commitment to yourself and your growth.
DO I NEED TO ALREADY HAVE A BUSINESS?
Absolutely not! All you need is an idea (or ideas!) of what you might like to do. The process will help you dig into each possible idea and assess them for viability.
WHAT IF I'VE ALREADY STARTED MY BUSINESS?
No problem. Having a business is a bonus - you already know a lot about the types of people who might be willing to buy your product. If your marketing is falling flat, feeling overly effortful or not attracting your dream clients, Niching Without Fear can help.
I WORK FULL TIME. CAN I FIT THIS PROGRAM INTO MY BUSY SCHEDULE?
The program is entirely self-paced within the 90 day access window. Since course content is largely audio, you can study anywhere - even on your morning jog. (Or while enjoying a croissant and a coffee at your favourite café - either works!)
Meet Stacey
Mama. Farmer. unbusy Badass.
Heya, I'm Stacey. I'm a writer, regenerative farmer and slow business mentor.
Like you, I'm a multi-passionate creative. I write, paint, garden, play the piano and the guitar AND run a business.
Over the past 10 years I've built a 6-figure heart-centred business that both honours who I am AND is fiercely niched.
Turns out - niching didn't limit me - it set me free.
You don't have to squeeze yourself in a box or deny your passions in order to niche well.
I show up in my business everyday, as my quirky, earnest, nuanced, WHOLE self - and I have built a loyal following of amazing customers in the process.
Stop spinning your wheels. Your people need your passion - let's go find them together!
Your life is already artful, waiting, just waiting, for you to make it art.
Toni Morrison